Stories from Reykjavík's business community
Description of the action and objectives
Green Deal action
Through domestic and international marketing, we want to highlight excellent stories from Reykjavík's diverse business community that can inspire and strengthen the city's image. A strong image makes the city more desirable and attracts capital, new businesses and talented people for residence, visits and activities.
Implementation period
Planned completion in the second half of 2024
Status report on July 1, 2024
It's known that to strengthen the city's image and attract capital, new businesses and talented people, a good approach includes appearing on comparative lists with other cities. Reykjavík City has gathered various data on the city's sustainability and submitted it to Economist Impact to be included in the 'Urban Performance Index' (UPI), a new measurement framework designed to assess sustainable development in cities worldwide. Behind UPI is Economist Impact, which has developed the framework in collaboration with and funded by UN-Habitat.
Older status reports
| Timing | Progress description | |
| July 2024 | It's known that to strengthen the city's image and attract capital, new businesses and talented people, a good approach includes appearing on comparative lists with other cities. Reykjavík City has gathered various data on the city's sustainability and submitted it to Economist Impact to be included in the 'Urban Performance Index' (UPI), a new measurement framework designed to assess sustainable development in cities worldwide. Behind UPI is Economist Impact, which has developed the framework in collaboration with and funded by UN-Habitat. | |
Related actions
Economic objectives
- 1. Responsible financial management | Green Deal The City's Financial Policy is based on sustainability, stability, predictability, and transparency.
- 2. Dense and mixed development | Green Deal Denser, mixed housing with neighborhood sustainability at its core.
- 3. New employment opportunities of the future | Green Deal Future job opportunities will be based on knowledge, innovation, and sustainability.
- 4. A favorable environment for business and innovation | Green Deal Good land use, diverse economy, and premises for all types of companies of all sizes.